Tag: celebrity

RECOGNITION… IS YOUR CELEBRITY ENDORSER SOMEONE PEOPLE WILL RECOGNIZE?

RECOGNITION… IS YOUR CELEBRITY ENDORSER SOMEONE PEOPLE WILL RECOGNIZE?

When you already have a celebrity endorser,they must be recognized by the general public, in order for them to follow the celebrity on social media. That is why most of the companies today look for celebrity endorsers that have gone viral on social media for some events, so that the people will recognize the celebrity. Companies do their level best to make deals with a big start celebrity, because it is an easy and quick way to market the product of a company if the celebrity endorser is well known.

Most of the well-known celebrities today are in sports or the music industry. Some singers are also actors or actresses, and they will be recognized through their movies, new songs, or music videos. It can be easily go viral to social media, because the fans that they have will immediately look for the movies or songs that a particular celebrity has, and if they will become an endorser to big company brands, they can be easily recognized by their fans too.click here for more information.

Celebrities attend many charitable activities, by helping less fortunate people, by giving free medicine, food, dresses, and shelter. Because of these charitable activities, the general public will recognize the celebrities that help them. And it will bring each event to the social media, and will be seen and shared by millions all around the world. Normal individuals can easily recognize only the well-known and most popular celebrities that develop opinions and views on. And, if that view is positive, it will make the brand or product advertised that much more appealing or enticing. for further news, click  :  http://boston.cbslocal.com/2016/11/03/celebrity-presidential-endorsements-donald-trump-hillary-clinton-jon-keller-wbz/

RECOGNITION… IS YOUR CELEBRITY ENDORSER SOMEONE PEOPLE WILL RECOGNIZE?

The celebrity endorser’s company should have lots of TV exposure like advertisements, interviews, and other events, in order to be noticed by as many people as possible. People nowadays are spending their time on the computer just for their social accounts, and others in the television, especially the younger generation as they can easily recognize their favorite celebrities or personalities, then follow or imitate their fashion.

Celebrities can enhance brand equity and increase name recognition; they can bring the brand or product to the next dimension – if the celebrity is known worldwide – and they can attract international consumers. Also, if a famous or well-known celebrity uses the product or brand, it must be good which can build brand credibility.

In having an endorser, there are some risks you need to consider. If the celebrity endorser makes any mistakes, they will played out in front of the public. That may affect the name of the brand that he/she is endorsing. Another thing is celebrity could lose their fame or they could simply change their image. This might result in a contradicting image of the endorsed brand. There are some well-known celebrities today like Michael Jordan that even though he doesn’t play basketball anymore, his brand Jordan is one of the biggest brands today in the business world. Jordan company looks for well-known NBA players today that will endorse his Jordan brand. One of those endorsers is Carmelo Anthony and  anther is Russell Westbrook -both of them are superstars on different teams.

HOW TO GET CELEBRITY ENDORSEMENTS FOR YOUR BOOK

HOW TO GET CELEBRITY ENDORSEMENTS FOR YOUR BOOK

Having a celebrity that will endorse your book is possibly going to happen; it will help you a lot on your book to become better known by the public. Celebrity endorsement provides the greatest sales boost you can give to your book. Come to think of it,a very famous celebrity will endorse or plug your book, and convince lots of people or readers to buy it. click here for more details.

We all know that celebrities make a big contribution in the business world by endorsing some of the products or brand from leading big company of the world. All celebrities are so busy for the events that they have, and it is so hard to think that they will accommodate or accept your proposal to be a celebrity endorser of your book.

HOW TO GET CELEBRITY ENDORSEMENTS FOR YOUR BOOK

But don’t lose hope, there are many celebrities that are willing to help you in endorsing your book, if you make it easy for them to market your book.

Celebrities might be well-known in their industry, but they aren’t always a writer. So, by making a request for an endorsement should be accompanied by sample or pre written endorsements, so that they can easily personalize and get their approval to become a celebrity endorser. One of the proper ways to request for endorsing your book is to write a letter. for more related information, visit : http://www.thedailybeast.com/articles/2016/10/24/do-celebrity-endorsements-really-matter.html

The letter should start with a personal greeting, brief introduction about you and the book, a copy of the book cover, put on the letter on how their endorsement will benefit you and your book, don’t make it complicated when the celebrity endorse your book, make it easy and simple them, they are more likely to accommodate your request, give them lots of idea on how to endorse your book, let the celebrity know that by endorsing your book or marketing your book will receive a large amount of publicity, and put on the letter with a note of a appreciation to their time and consideration.

There are lots of ways on how the celebrities market your book to the public. Most of the celebrities have their shows and some big events, where they can introduce or market your book. Another way is on social media, by their accounts in social media with lots of followers and friends. They can easily market your book, only by posting your book cover on their accounts in social media and add a positive review about you; the writer, and also about the book.

And then, the celebrity endorser will put some tweets or message on their social media accounts like Facebook and Twitter that they have read the book and it was a great read. Because of that, your book will become known to the public, and it will make lot of sales of your book.

Today, there are some well-known writers that can help you market your book. They publish a book that gathers lots of good criticism that makes them popular. So, it will easy for them to endorse your book to the public;you don’t have to worry because they are willing to help you to market your book, because before they become well-known as a writer, they start from the bottom. They know how you feel.